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Bachelor of Arts (Hons) Business Management
Course overview
| Qualification | Bachelor's Degree |
| Study mode | Full-time |
| Duration | 3 years |
| Intakes | February, June, September |
| Tuition (Local students) | S$ 19,981 |
| Tuition (Foreign students) | S$ 24,570 |
Subjects
-
Business, Management
-
Management
About
Degree in Business Management
Pursuing a degree in Business Management provides a comprehensive understanding of how organizations operate, focusing on areas such as quality, marketing, and strategic planning. These skills are essential for securing employment in many international organizations where quick, data-driven decisions are critical to meeting tight deadlines. You will develop the ability to deliver confident and professional presentations and gain the expertise needed to manage effectively.
Students enrolled in this program have the option to complete their studies entirely in Malaysia or spend 1.5 years in Australia with a dual-reward option.
Admissions
Intakes
Fees
Tuition
- S$ 19,981
- Local students
- S$ 24,570
- Foreign students
Estimated cost as reported by the Institution.
Application
- S$ 0
- Local students
- S$ 0
- Foreign students
Student Visa
- S$ 721
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
Entry Requirements
- STPM: 2 Principal Passes (2Cs) and Pass in Mathematics at SPM level or equivalent
- A-Levels: 2 Principal Passes (2Ds) and Pass in Mathematics
- UEC: 5 Credits and Pass in Mathematics
- Foundation Studies: Pass with a minimum CGPA of 2.00
- Diploma: A Diploma in Accounting or related field, Pass with a minimum CGPA of 2.00
English Entry Requirements
- Pass in English at SPM level or equivalent
- IELTS: Band 5.5
- TOEFL:
- Minimum score of 46 (iBT)
- Minimum score of 8 (Essentials-Online)
- Cambridge English (CAE & CPE): Score of 160 (from 2015)
- PTE Academic: Minimum score of 51
Curriculum
Year 1
- Writing and Referencing
- Principles of Management
- Principles of Marketing
- Financial Management
- Oral Communication
- Introduction to Accounting
- Business Statistics
- Principles of Economics
- Organizational Behaviour
- Business Law
Year 2
- Management Accounting
- Financial Accounting
- Human Resources Management
- Principles of Project Management
- Contemporary Issues in Business and Management
- Management Decision Making
- Managing Across Cultures
- Principles of Responsible Business
- Marketing Research and Consumer Insights
- Specialisations 1
- Specialisations 2
Year 3
- Specialisations 3
- Integrated Marketing Communication
- Specialisations 4
- Specialisations 5
- Specialisations 6
- Strategic Management
- Integrative Business Capstone
- Internship
Electives (Dual Award Option)
- Digital Business
- Introduction to Business Analytics
- Big Data and Visual Analytics for Business
- International Financial Management
- Industry and Trade in Asia
- Digital Marketing
- International Business Management
Electives (Single Award Option – Marketing)
- Marketing Communications 1
- Marketing Communications 2
- Branding
- Strategic Marketing Planning
- Buyer Behaviour
- Digital Marketing
- International Marketing
MPU Subjects
- Penghayatan Etika dan Peradaban (Malaysian Students)
- Bahasa Melayu Komunikasi 2 (International Students)
- Falsafah dan Isu Semasa
- Entrepreneurship
- Malaysia and Global Issues
- Global Social Responsibility
- Bahasa Kebangsaan A*
Notes
- Bahasa Kebangsaan A is compulsory for all Malaysian students:
- Without a credit in SPM Bahasa Malaysia
- Without SPM Bahasa Malaysia (applicable to students from UEC, O Level, or other equivalent programs)