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EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
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+60142521561

EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

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MBA in Marketing

About

SEGi University's Master of Business Administration in Marketing emphasizes the role of marketing in driving business success and enhancing organizational competitiveness in today's challenging environment. This program provides a comprehensive understanding of how marketing strategies and practices can establish a competitive edge, focusing on future trends and modern approaches influencing organizational growth.  

The program is designed to deliver innovative business insights by integrating advanced research and practical applications across key business areas. It equips students with the knowledge and skills required to adapt to and thrive in an ever-competitive industry.  

Students will also develop essential leadership skills, including effective communication, teamwork, and problem-solving, making them well-rounded professionals ready to tackle managerial challenges. Grounded in the core principles of modern business, SEGi University’s Master of Business Administration in Marketing prepares students with a strategic mindset to address complex issues faced by managers today.  

Graduates are equipped for roles such as Marketing and Sales Manager, Market Research Analyst, Media Planner, Product Manager, and Advertisement Manager, with skills tailored to excel in a variety of marketing-focused industries.

Key facts

Statistics
Qualification Master's Degree
Qualification Subtype Master of Business Administration (MBA)
Coursework / Research Coursework
Study mode Full-time
Duration 1 year
Intakes January, April, June, September, November
Tuition (Local students) S$ 10,308
Tuition (Foreign students) S$ 10,308

Subjects

  • Marketing

  • MBA

Duration

1 year

Tuition fees

Description Local students Foreign students
Tuition fee S$ 10,308 S$ 10,308
Miscellaneous fees Data not available Data not available
Total estimated cost of attendance S$ 10,308 S$ 10,308
Estimated cost per year S$ 10,308 S$ 10,308

Miscellanous fees explained

Foreign students

Description Amount
International Admin Fee S$ 2,061-S$ 2,619
Registration Fee S$ 151
Enrolment Fee S$ 1,746
Visa Renewal Fee S$ 303-S$ 1,212
Facilities Fee S$ 386-S$ 7,579
Security Deposit (refundable) S$ 90

Estimated cost as reported by the institution. There may be additional administrative fees. Please contact for the latest information.

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Admissions

Intakes

Entry Requirements

  • Bachelor’s Degree – with min. CGPA of 2.5

English Proficiency Requirements:

  • IELTS 6.0

 

Curriculum

Sem 1: Global Brand Strategy

  • Product and Brand Management
  • International Marketing

Sem 2: Global Economic Management

  • Economics for Managers
  • Managing the International Economy
  • Research Methodology

Sem 3: Consumer Behaviour & Quality Management

  • Consumer Behaviour
  • Operations and Quality Management

Sem 4: Integrated Business Leadership

  • Marketing Management
  • Strategic Management
  • Organizational Behaviour

Sem 5: Research Project

  • Master’s Plan